# Cookson Agency

> Cookson Agency is a public relations, brand strategy, growth marketing, and creative agency based in Manchester, New Hampshire. We help healthcare, tech, finance, education, nonprofit, and community organizations rise above the blah, blah — with strategic communications and campaigns that actually move people. This file points to our core service pages, sectors we serve, and the work behind them.

> Our core service areas:


## Pages

- [Public Relations and Strategic Communications](https://cookson.agency/services/public-relations-and-strategic-communications/): Cookson delivers integrated public relations and strategic communications for healthcare, education, tech, nonprofits and more across New England.
- [Careers](https://cookson.agency/about-us/careers/): We don't have many openings — but we're always interested in talented people. Tell us about yourself and we'll keep you in mind when opportunities comes up.
- [Contact](https://cookson.agency/contact/): Ready to rise above the blah, blah, blah? Contact Cookson today. Tell us your goals, challenges & vision — we'll take it from there.
- [Nonprofits and Causes](https://cookson.agency/who-we-serve/nonprofits-and-causes/): Cookson's integrated marketing services bring bold creative & real passion to nonprofits, foundations, universities & causes across New England.
- [Team](https://cookson.agency/about-us/team/): Meet the people behind Cookson — We are learners and listeners who work together (yes, in the same room) to solve problems and explore opportunities.
- [How We Are Different](https://cookson.agency/about-us/who-we-are/): It's not about checking boxes — it's about purpose and real impact. See how Cookson's team brings curiosity and creativity to every partnership.
- [Our Story](https://cookson.agency/about-us/our-story/): Since 2010, Cookson has grown from a bold idea into one of New England's most passionate integrated marketing, PR & branding agencies. Here's how it happened.
- [About Us](https://cookson.agency/about-us/): Our team brings decades of expertise in public relations and strategic communications, growth marketing, creative and design, and brand strategy.
- [Insights & News](https://cookson.agency/insights-news/): Home Insights & News from Cookson Read marketing, branding, PR and strategic communications insights from the Cookson team and see...
- [Work](https://cookson.agency/our-work/): See how Cookson helps organizations across New England rise above the blah, blah, blah. Browse our case studies in branding, PR, marketing & creative.
- [Our Community](https://cookson.agency/who-we-serve/our-community/): We ❤️ NH. Cookson has always called New Hampshire home, serving local businesses, nonprofits, healthcare, schools & community initiatives across the state.
- [Tech and Finance](https://cookson.agency/who-we-serve/tech-and-finance/): From biotech to wealth management, Cookson crafts marketing for complex industries. We've launched startups & advised financial leaders — we know your world.
- [Healthcare and Human Services](https://cookson.agency/who-we-serve/healthcare-and-human-services/): From hospitals to hospice care, Cookson delivers integrated marketing & PR for healthcare and human services organizations across New England.
- [Education](https://cookson.agency/who-we-serve/education/): Cookson guides colleges, public schools & workforce programs through rebrands, annual reports & complex initiatives. We know education — and we do A+ work.
- [Who We Serve](https://cookson.agency/who-we-serve/): Cookson delivers integrated marketing, branding & PR across healthcare, tech, finance, & education. We know your sector — and what works.
- [Growth Marketing](https://cookson.agency/services/growth-marketing/): NH-based growth marketing from Cookson — paid media, SEO, email, and lead generation that turn budgets into pipeline, not just clicks.
- [Creative & Design](https://cookson.agency/services/creative-and-design/): NH-based creative and design from Cookson. Design, video, and digital experiences that capture attention, feel on-brand, and connect people with what you do.
- [Brand Strategy](https://cookson.agency/services/brand-strategy/): NH-based brand strategy from Cookson. What you stand for, how you're different, how to show up — guidelines that keep your story consistent.
- [Services](https://cookson.agency/services/): Branding, PR, growth marketing and creative services — integrated under one roof. Cookson is the Manchester, NH agency helping brands rise above the blah, blah.
- [Home](https://cookson.agency/): Rise above the blah, blah, blah. Cookson blends strategy, branding & creative to build real brand experiences that connect, grow, and actually mean something.


## Team Members

- [Angie Helton](https://cookson.agency/team-members/angie-helton/): Angie Helton is Lead Communications Counsel for Maine at Cookson. Two-time regional Emmy winner, former TV news producer and founder of Northeast Media Associates in Maine.
- [Matt Cookson](https://cookson.agency/team-members/matt-cookson/): Matt Cookson is President & CEO of Cookson, a Manchester NH PR and marketing agency. 30+ years in communications across tech, healthcare, education and government.
- [Meredith Noyes](https://cookson.agency/team-members/meredith-noyes/): Meredith Noyes is Chief Creative Officer at Cookson. Award-winning designer and brand builder with 20+ years creating for brands like Charmin, Petco and Naked Juice.
- [Kristen Lestock](https://cookson.agency/team-members/kristen-lestock/): Kristen Lestock is VP of Communications at Cookson. 16+ years in PR, crisis communications and media relations, including former Director of Communications at NH Motor Speedway.
- [Jennifer Sperazzo](https://cookson.agency/team-members/jennifer-sperazzo/): Jennifer Sperazzo is Senior Account Manager at Cookson. 30+ years in marketing and communications managing projects, partnerships and events across NH and Boston agencies.
- [Jason Boucher](https://cookson.agency/team-members/jason-boucher/): Jason Boucher is Director of Digital & Social Marketing at Cookson. 10+ years leading social media at UNH and an early pioneer of social media storytelling for brands.
- [Steve Morin](https://cookson.agency/team-members/steve-morin/): Steve Morin is Web Services Director at Cookson. 20+ years building websites and digital marketing strategies, U.S. Navy veteran and WordPress expert based in Manchester, NH.
- [Skylar Curtis](https://cookson.agency/team-members/skylar-curtis/): Skylar Curtis is a Visual Designer at Cookson in Manchester, NH. Specializing in visual storytelling, graphic design and illustration across digital and print media.
- [Emma Pedersen](https://cookson.agency/team-members/emma-pedersen/): Emma Pedersen is a UX/UI Designer at Cookson in Manchester, NH. Psychology background meets creative design — specializing in user experience, websites and digital media.
- [Deb LaPress](https://cookson.agency/team-members/deb-lapress/): Deb LaPress is Accounting & Finance Director at Cookson. 25+ years of accounting and management experience across startups, corporations and nonprofit organizations in NH.
- [Charlotte Ulrich](https://cookson.agency/team-members/charlotte-ulrich/): Charlotte Ulrich is an Account Strategist at Cookson in Manchester, NH. A creative storyteller and strategic communicator with a passion for understanding people and brands.
- [Kristen Quinn](https://cookson.agency/team-members/kristen-quinn/): Kristen Quinn is a Communications Strategist at Cookson. PR and media relations experience spanning finance, higher education and a NASA-funded research institute in Houston.
- [Trina MacIntosh](https://cookson.agency/team-members/trina-macintosh/): Trina MacIntosh is Administrative Coordinator at Cookson. Background spans NH state government, higher education administration and federal personnel security investigations.


## Work

- [CCSNH We Have a Place For You](https://cookson.agency/work/ccsnh-we-have-a-place-for-you/): Cookson built a six-channel growth marketing campaign for NH's community colleges — direct mail, social, video and geo-targeted ads driving 2.2M+ impressions and real enrollment growth.
- [NHTrust](https://cookson.agency/work/nhtrust/): Cookson rebranded NHTrust Wealth Management and Financial Advisors, developing the Plan Confidently identity, brand rollout strategy and new website.
- [Focused Eye Care](https://cookson.agency/work/focused-eye-care/): Cookson rebranded Focused Eye Care, redesigned their website and drove patient growth through digital advertising and social media in Southern NH.
- [Spaulding Academy & Family Services](https://cookson.agency/work/spaulding-academy-case-study/): With a marketing and communications plan for Spaulding Academy & Family Services, our aim was to elevate Spaulding's mission.
- [M-Power](https://cookson.agency/work/m-power-branding-case-study/): Our mission: To create a recognizable brand to promote the Manchester School District's mental health awareness and school safety campaign
- [Home Health & Hospice Care](https://cookson.agency/work/rebranding-home-health-and-hospice/): Healthcare rebranding, including name review, tagline creation, core messaging and visual identity for Home, Health & Hospice Care.
- [Waypoint](https://cookson.agency/work/waypoint-case-study/): The Cookson team helped the nonprofit leader build and implement new marketing, communications and digital strategies.
- [Stop Scrolling](https://cookson.agency/work/stop-scrolling-campaign/): A social media campaign launched on Snapchat and TikTok, which improved audience engagement and had a strong impact on targeted audiences.
- [No Safe Experience](https://cookson.agency/work/no-safe-experience-campaign/): Cookson Communications was selected to develop and run the No Safe Experience anti-fentanyl statewide public awareness campaign.
- [Cedarcrest](https://cookson.agency/work/rebranding-case-study-cedarcrest/): New website design, rebranding, and illustrations for a NH-based private special education program for children with complex medical needs.
- [Firefly Bistro and Bar](https://cookson.agency/work/rebranding-marketing-case-study-firefly/): Cookson rebranded Firefly Bistro & Bar with a new logo, website, signage and email marketing — keeping open rates at 43%, well above the industry average.
- [X-Therma](https://cookson.agency/work/website-redesign-case-study-xtherma/): Website Redesign Case Study: We redesigned the website to showcase x-therma’s devices and novel biopreservation solution.
- [Eastern Propane](https://cookson.agency/work/eastern-propane-design/): Design Case Study: Cookson has created numerous design projects including impactful, eye-catching billboards for Eastern Propane.
- [Peabody Place](https://cookson.agency/work/rebranding-peabody-place/): Rebranding Case Study: Working with Peabody Place we created a new website, marketing strategy and ad designs.
- [ARMIUSA | BioFabUSA](https://cookson.agency/work/armi-biofabusa-design/): Design Case Study: ARMI and Cookson teamed up to develop a new website and create ongoing tradeshow and graphic design efforts.
- [Oztek](https://cookson.agency/work/branding-case-study-oztek/): New website design, branding, and trade show banners for local, commercial and industrial power conversion manufacturer, Oztek.
- [The Foundation for New Hampshire Community Colleges](https://cookson.agency/work/ccnh-foundation-case-study/): Foundation for New Hampshire Community Colleges branding and logo design, website design, story development, PR, communications.
- [Lakeport Opera House](https://cookson.agency/work/lakeport-opera-house/): Public Relations case study for Lakeport Opera House. Public relations, social media content creation and print/digital advertising campaigns
- [ApprenticeshipNH](https://cookson.agency/work/apprenticeshipnh-case-study/): Website design and development, branding and logo design, public relations, content creation, print and digital collateral case study.
- [NH Healthcare Heroes](https://cookson.agency/work/branding-pr-case-study-nh-healthcare-heroes/): Healthcare Heroes, a branding and PR campaign, included logo design, giveaways, program design and storytelling to highlight heroes across NH.
- [Farm and Wilderness Camps](https://cookson.agency/work/farm-and-wilderness-campaign/): This summer camp ad campaign for Farm & Wilderness included digital advertising,copywriting, poster design, calendar design, email marketing.
- [The Community College System of New Hampshire](https://cookson.agency/work/ccsnh-case-study/): Cookson and CCSNH partnered to review the partnerships the seven colleges have and develop profiles for public relations purposes.
- [NH Needs Caregivers!](https://cookson.agency/work/nh-needs-caregivers/): Healthcare marketing strategy helping NH residents become LNAs. We integrated a lead-capturing form on a microsite to help prospects towards becoming an LNA.
- [NH Free Voices](https://cookson.agency/work/nh-free-voices/): Youth empowerment program NH Free Voices used workshops with teens to create digital content about behavior and substance misuse.
- [Manchester Proud](https://cookson.agency/work/manchester-proud/): City branding and logo design, print design, public relations, crisis communications for Manchester Proud by Cookson Communications
- [NH Tech Alliance](https://cookson.agency/work/nh-tech-alliance/): Non-profit communications, design, production, marketing, public relations, social media and event management for the NH Tech Alliance.
- [Franklin Falls](https://cookson.agency/work/rebrand-case-study-franklin-falls/): Cookson developed a bright color palette inspired by outdoor equipment like kayaks, life vests, bikes, and climbing gear for this city rebrand.

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# Detailed Content


## Pages























## Team Members

We all know that one person: the effortless social butterfly with a knack for storytelling and staying in-the-know. Now, give them a V12 engine and a 10,000-Kilowatt smile and you’ll start to understand Angie Helton.
















## Work





An effective social media campaign launched on Snapchat and TikTok, which improved audience engagement and had a strong impact on targeted audiences.




An effective social media campaign launched on Snapchat and TikTok, which improved audience engagement and had a strong impact on targeted audiences.




Firefly Bistro & Bar is a Manchester, NH gathering place. The staff is friendly and familiar, the dishes are delicious, the cocktails are captivating and the location is in the heart of the city.









"Earn as you learn" is the main message of ApprenticeshipNH. We were tasked with developing a marketing plan and brand that highlights the new opportunities offered by this workforce-strengthening initiative.







We designed a logo, brand guidelines, banners, t-shirts, print collateral and other canvassing materials to raise exposure for this important, community-led effort. In addition, Cookson consulted on social media best practices, press releases, messaging, and crisis communications.


For nearly a decade, we've been supporting the NH Tech Alliance with all aspects of design, production, marketing, public relations, social media, event management and event support.




> Cookson Agency — 722 Pine Street, Manchester, NH 03104 — 603.782.8192
Learn more at cookson.agency/contact